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    Rethink the Bottom Line

    Rethink the Bottom Line

    How do you figure out the bottom line for your real estate organization? In many cases, the bottom line is literally the bottom line. Profit determines whether you are succeeding. But dollars should not always be the primary measure of success....

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    Lead With Strong Values

    Lead With Strong Values

    People expect their leaders to speak out on matters of values and conscience. But to speak out, leaders have to know what to speak about. To stand up for their beliefs, they have to know what they stand for. To walk the talk, to do what the...

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    Tailor to the Customer

    Tailor to the Customer

    This is a crucial lesson in today’s market. You can’t make customers adjust to you anymore; those days are over. Instead, you have to tailor your experience to them and make them feel like part of your family. This is especially true...

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    Assess Your Personal Influence

    Assess Your Personal Influence

    When changes are not being implemented as expected, there is a tendency for a leader to cast blame on outside forces. However, blaming doesn’t usually work very well. A better alternative is for leaders to find ways to expand their influe...

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    The Millionaire Agent Mindset

    The Millionaire Agent Mindset

    Whenever I consult with agents and CEOs, I am always interested in their thought processes and overall approach to doing things. I would ask a series of critical questions embedded in my conversations, and usually within 30 minutes, I could...

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    Everything Begins With Imagination

    Everything Begins With Imagination

    Everything begins with imagination. It’s the fuel that creates great businesses, super start teams, and innovation. It’s the most powerful force in the universe because what you persistently imagine can manifest into reality. Don’t ta...

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    Celebrate Big and Little Wins

    Celebrate Big and Little Wins

    Top producers bring people together to celebrate big and little wins. Celebrations perpetuate a collective spirit of belonging to something greater than one’s being. Top producers find opportunities for celebratory events. Celebrations th...

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    Organization Paves the Way to Efficiency

    Organization Paves the Way to Efficiency

    Shooting for efficiency in your business without first getting organized is like trying to break the speed limit on a highway under construction. Potholes and roadblocks will fling you into a ditch before you get out of first gear. Being cl...

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    Balancing Tactical and Strategic Leadership

    To continue to have the edge in your market, you always need to think bigger than the average person thinks is possible. The first thing you should do is adopt a trait that all the great top producers exhibit and become skilled at making bo...

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    Form Real Connections With Clients

    Form Real Connections With Clients

    Top producers have emotional connections to their clients. It can’t be based on cold, impersonal transactions—there has to be some bond at the center of it all. To foster this bond, you must get out there and meet them yourself. Don’t...

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